Experiential Marketing Blog
Be the first to get the scoop on brand activation and experiential marketing. Our articles and anecdotes give you the scoop on what's happening in the world of Social Exposure.
Welcome to our experiential marketing blog! Read how we develop and execute brand activations for business to showcase their products and services to the wider community and targeted audiences. Social media fan engagement strategies, customer growth, and client acquisitions will form the backbone of what we share here.
Get tips on the best way to launch a brand, grow a fan base and build an audience. Brand ambassadors and raving admirers can be yours when you follow our product launch marketing tips and store opening ideas.
So you’ve just hosted an event. Congratulations! How do you think it went? Did you get a positive vibe, or do you feel like it could have gone better? Post-activation, there are a few ways you can measure whether your event was the best or a bust: Did you meet your budget? This one is […]
If you’re not including experiential marketing in your strategy, are you even reaching your ideal client? #AskingForAFriend Here at Social Exposure we create interactive, live experiences that build brand loyalty. Give your customers what they want – genuine, meaningful encounters with the brands they love – and immerse them in your vision. Start up a […]
Creating a strong and recognisable brand is essential for any business. While it’s clear what benefits branded marketing can have for corporate clients, it is less clear how this can benefit areas such as the not-for-profit sector. Despite the great variety of not-for-profits, few have made an impact on the public consciousness. Big businesses have the resources for mass marketing, but what can the little guy do? […]
Just as the trend from paper to digital has left some publishers in the dirt, brands are having a tough time attracting the attention of tech and brand-savvy young adults using traditional forms of marketing. Billboards, junk mail, commercials, even digital ads are being ignored, thrown out or ad blocked by potential customers. You don’t […]